Brand Manager
Responsibilities:
• Develop distinct advertising employing Unilever prescribed systems and procedures.
• Ensure that category/brand media plans are in place and adhered to.
• Train and develop subordinates to raise their skills, competencies, and potential for future progress.
• Lead the process of deploying innovations on time in full in the marketplace.
• Propose consumer price changes on a regular basis to achieve target margins and trading contribution.
• Develop activation plan to meet JTBD through activation team.
• Propose, control, and reconcile support budgets.
• Ensure that accurate demand plans are in place.
• Liaise with relevant stakeholders including trade marketing team in planning and implementing trade / consumer activities.
• Liaise with external teams – creative agency, media agency, activation agency and PR agencies on brand activities.
• Engage with consumers to gain an in depth understanding of the category and need for specialist products.
• Ensure availability of products (sourced and locally manufactured) and leading discussions on issues relating to the brand and taking corrective action.
Your key stakeholders will be..
• Category Head
• Marketing Director
• Trade Category team
• Supply & Network Planning team
• Regulatory team
• External affairs team
Required Qualifications & Experience
• Candidate should possess a Bachelor’s in Business Management degree preferably in marketing or an equal professional qualification.
• Candidate must have minimum 2-3 years of experience in Brand Management/Marketing. (experience in FMCG will be ad advantage)
• Candidate should be self-confident and assertive with good inter- personal skills and relationship management skills.
• Candidate must be a strategic thinker and have passion for growth.