PPC Specialist

PPC specialist 

WORK AT HOME for some of the biggest firms in Europe with Vebudo Reach. We are one of the largest remote working agencies in the world based in the UK. We provide talented, competent, professionally qualified virtual employees for some of the largest companies around Europe. At Vebudo we believe remote working is the new way of the future and one of the most successful methods of employment.

Companies around Europe are now shifting towards hiring remote employees in the IT industry. If you are skilled and enthusiastic about working remotely, this may be the best opportunity for you. We are looking for a PPC specialist to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.

Benefits you receive

• Work from the comfort of your own home

• Full-time and project-based employment

• Highly attractive salary according to your talent

• Adjustable working schedule

• Exposure to working with international companies

• New opportunities to learn and develop new skills 

• Chance to work with world-renowned  brands

Qualification and requirements

• Proven experience as a PPC Manager or Digital Marketing Specialist

• Experience in data analysis and reporting

• Knowledge of SEO and digital marketing concepts

• Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred

• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.)

• Understanding of HTML and XML is a plus

• Proficient in MS Office (particularly Excel)

• Excellent communication skills

• Analytical thinking with strong math skills

• BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus

Duties and responsibilities

• Participate in forming effective paid search strategies

• Launch and optimize various PPC campaigns

• Oversee accounts on search platforms (e.g. Google AdWords, Bing)

• Be involved in keyword selection and audience targeting

• Monitor budget and adjust bids to gain better ROI

• Track KPIs to assess performance and pinpoint issues

• Produce reports for management (e.g. dashboards)

• Write attractive and concise copy for adverts

• Suggest and develop new campaigns across multiple channels

• Maintain partnerships with PPC ad platforms and vendors

• Find ways to reduce the risk of click fraud

• Keep abreast of PPC and SEM trends